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Personal

Personify
Matchmake
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How to begin a customer relationship

Relationship. A word with many meanings.

What comes up to your mind when you think about the word relationship?

It can be associated with romance, business, or friendships. It takes many forms, and can, at times, encompass all the complexities of the human nature.

As an eCommerce professional, do you think deeply enough about the relationships you maintain with your shoppers?

Do you value them as prospective customers? Or do you blast them with endless sales-oriented emails?

Do you care, first and foremost, about the sale? Or do you care about providing superior customer service?

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Ultimate Guide for Cart Abandonment

So you have built the best eCommerce site experience you could think of. You may have captured a unique eCommerce niche, developed an attractive brand, fine-tuned your copy, and polished the site design. You’ve implemented some A/B testing and noticed an improvement in conversion. But why is cart abandonment rate so high and conversion so low? And more importantly, what you can do about it?